NAB 2014 Post-Mortem

NAB 2014 Post-Mortem

May 10, 2014

A NAB blog post one month after the show? Better late than never but this is pretty bad. So what’s left to say? Well in my opinion this year’s show was in a word, underwhelming. Among the countless new wares on display there was really only a handful that would stop you in your tracks with the freshness of their concept or utility. If my saying this comes off as waning enthusiasm then it might be true and I've been thinking a lot about why that is.

Not to point out the obvious but over the last 5 years monumental things have happened for the filmmaker. Within a very short span what was prohibitively expensive and difficult to achieve for 100 years of movie making became affordable and thus accessible to a whole new generation of artists. For the first time ever, anyone with a couple of grand could produce cinematic images and find an audience.

This was a two-fold revelation –

Manufacturing, imaging, and processing breakthroughs along with mobile technology facilitated high-quality, low-cost acquisition and postproduction and then through new social media avenues, a waiting pool of resources and viewers.

In 1979 on the set of Apocalypse Now, Francis Ford Coppola said, 

“To me, the great hope is that now these little 8mm video recorders and stuff have come out, and some... just people who normally wouldn't make movies are going to be making them. And you know, suddenly, one day some little fat girl in Ohio is going to be the new Mozart, you know, and make a beautiful film with her little father's camera recorder. And for once, the so-called professionalism about movies will be destroyed, forever. And it will really become an art form. That's my opinion.” 

This statement no doubt sounded ludicrous in 1979 but the sentiment of technology empowering art is a beautiful one.

Turns out he was right and it did happen, in a big way, and predictably these developments not only empowered artists but ignited an industry-wide paradigm shift. Over the course of the last decade, media has been on the course of democratization and it’s been a very exciting and optimistic time to be in the business. But here we are now in 2014, the dust has settled and the buzz has worn off a bit. It's back to business as usual but in our new paradigm, one defined by a media experience that's now digital from end to end and completely mobile. One where almost everyone is carrying around a camera in their pocket and being a “cameraperson” is a far more common occupation than ever before.

Because so much has happened in such a short time, it's now a lot harder for new technology to seize the public’s imagination like the first mass-produced, Raw recording digital cinema camera did. In the same vein, a full frame DSLR that shoots 24p video was a big deal. A sub $100k digital video camera with dynamic range rivaling film was a big deal. Giving away powerful color correction and finishing software for free was a big deal. I’m always looking for the next thing, the next catalyst, and with a few exceptions, I didn’t see much in this year’s NAB offerings. I predict more of the same in the immediate future – larger resolution, wider dynamic range, and ever smaller and cheaper cameras. This is no doubt wonderful for filmmakers and advances the state of the art but in my opinion, unlikely to be as impactful on the industry as my previous examples.

That said this is not an exhaustive NAB recap. Instead I just want to touch on a few exhibits that really grabbed me. New technology that will either -

A. Change the way camera / media professionals do their job.

B. Shows evidence of a new trend in the business or a significant evolution of a current one. 

Or both.

Dolby Vision

Dolby's extension of their brand equity into digital imaging is a very smart move for them. We've been hearing a lot about it but what exactly is it? In 2007 Dolby Laboratories, Inc. bought Canadian company, BrightSide Technologies, integrated their processes and re-named it Dolby Vision.

"True-to-Life Video

Offering dramatically expanded brightness, contrast, and color gamut, Dolby® Vision delivers the most true-to-life viewing experience ever seen on a display. Only Dolby Vision can reveal onscreen the rich detail and vivid colors that we see in nature."

It is a High Dynamic Range (HDR) image achieved through ultra-bright, RGB LED backlit LCD panels. Images for Dolby Vision require a different finishing process and a higher bandwidth television signal as it uses 12 bits per pixel instead of the standard 8 bits. This allows for an ultra wide gamut image at a contrast ratio greater than 100,000:1. 

Display brightness is measured in “candelas per square meter”, cd/m2 or “nits,” in engineering parlance. Coming from a technician's point of view where I'm used to working at Studio Levels, meaning my displays measure 100 nits, when I heard Dolby Vision operates at 2000-4000 nits, it sounded completely insane to me.

For context, a range of average luminance levels –

Professional video monitor calibrated to Studio Level: 100 nits
Phone / mobile device, laptop screen: 200-300 nits
Typical movie theater screen: 40-60 nits
Home plasma TV: >200 nits
Home LCD TV: 200-400 nits
Home OLED TV: 100-300 nits
Current maximum Dolby Vision test: 20,000 nits 
Center of 100 watt light bulb: 18,000 nits
Center of the unobstructed noontime sun: 1.6 billion nits
Starlight: >.0001 nit

After seeing the 2000 nit demo unit at Dolby’s booth, I now understand that display brightness at these high levels is the key to creating a whole new level of richness and contrast. It’s in fact quite a new visual experience and “normal” images at 100 nits seem quite muddy in comparison.

These demonstrations are just a taste of where this is going though. According to Dolby's research, most viewers want images that are 200 times brighter than today’s televisions. If this is the direction display technology is going then it is one that's ideal for taking advantage of the wide dynamic range of today's digital cinema cameras.

Because it poses a challenge to an existing paradigm, and even though there are serious hurdles, Dolby Vision is rich with potential so was for me the most interesting thing I saw this year's NAB show. It really got me thinking about what the ramifications would be for the cinematographer, camera and video technicians, and working on the set with displays this bright. It would require a whole new way of thinking about and evaluating relative brightness, contrast, and exposure. Not to mention that a 4000 nit monitor on the set could theoretically light the scene! This is a technology I will continue to watch with great interest. 

Andra Motion Focus

My friends at Nofilmschool did a great piece on this >>>

Matt Allard of News Shooter wrote this excellent Q & A on the Andra >>>

Andra is interesting because it's essentially an alternative application of magnetic motion capture technology. Small sensors are worn under the actor's clothing, some variables are programmed into the system, and the Andra does the rest. The demonstration at their booth seemed to work quite well and it's an interesting application of existing, established technology. It does indeed have the potential to change way lenses are focused in production but I do have a few concerns that could potentially prevent it from being 100% functional on the set. 

1. Size. It's pretty big for now. As the technology matures, it will no doubt get smaller.

Image from Jon Fauer's Film and Digital Times >>>

2. Control. Andra makes a FIZ handset for it called the ARC that looks a bit like Preston's version. It can also be controlled by an iPad but that to me seems impractical for most of the 1st AC's I know. In order for Andra to work, shifting between the systems automatic control and manual control with the handset would have to be completely seamless. If Auto Andra wasn't getting it, you would need to already be in the right place on the handset so that you can manually correct. It would have to be a perfectly smooth transition between auto and manual or I don't see this system being one that could replace current focus pulling methodology.

3. Setup time. Andra works being creating a 3D map of the space around the camera and this is done by setting sensors. A 30x30 space requires setting about 6 sensors apparently. Actors are also required to wear sensors. Knowing very well the speed at which things happen on the set and how difficult it can be for the AC's to get their marks, Andra's setup time would need to be very fast and easy. If it takes too long, it will quickly become an issue and then it's back to the old fashioned way - marks, an excellent sense of distance, and years of hard earned experience. 

Arri UWZ 9.5-18mm Zoom Lens

We associate lens this wide with undesirable characteristics such as barrel distortion, architectural bowing, and chromatic aberrations around the corners and frame edges. Because Arri's new UWZ Lens exhibits none of these characteristics it offers a completely fresh perspective for wide angle images. 

DaVinci Resolve 11

Now a fully functional Non-Linear Editor!

One potential scenario, imagine a world where all digital media could be reviewed, edited, fixed and enhanced, and then output for any deliverable in one single software. Imagine if said software was free and users at all levels and disciplines of production and post-production were using it. Just how much faster, easier, and cheaper would that make everything across the board from acquisition to delivery? Forget Blackmagic Design's cameras, Resolve is their flagship and what will guarantee them relevancy. It is the conduit through which future filmmakers will tell their stories.

Being a Digital Imaging Technician, I can't help but wonder though what will happen to on-set transcoding when perhaps in the near future, editors themselves are working in Resolve and are able to apply Lookup Tables and color correction to the native, high resolution media they're working with. 

Sony

Sony always has one of the largest booths and the most impressive volume of quality new wares at NAB. Being an international corporation with significant resources spread out over multiple industries, I think they've done a surprisingly good job of investing in the right R&D and have pushed the state of the art of digital imaging forward. A serious criticism however is they do a very poor job of timing the updates on their product lines. Because of this many of us Sony users have lost a lot of money and found ourselves holding expensive product with greatly reduced value as little as a year after purchase. Other than that, Sony continues to make great stuff and I personally have found their customer service to be quite good over the years. I always enjoying catching up at the show with my Sony friends from their various outposts around the world.

Sony F55 Digital Camera

The one thing that Sony has really gotten right is the F55. Through tireless upgrades, it has become the Swiss Army Knife of digital cinema cameras. One quick counter point, after seeing F55 footage against F65 footage at Sony's 4k projection, I have to say that I prefer the F65's image a lot. It is smoother and more gentle, the mechanical shutter renders movement in a much more traditionally cinematic way. It's sad to see that camera so maligned as the emphasis is now very much on the F55. Sony is constantly improving this camera with major features coming such as ProRes and DNxHD codes, extended dynamic range with SLog 3, 4k slow motion photography, and more. Future modular hardware accessories allow the camera to be adapted for use in a variety of production environments. 

Like the Shoulder-mount ENG Dock.

This looks like it would very comfortable to operate for those of use who came up with F900's on our shoulders. 

While this wasn't a new announcement, another modular F55 accessory on display at the show was this Fiber Adapter for 4k Live Production which can carry a 3840x2160 UHDTV signal up to 2000 meters over SMPTE Fiber. If the future of digital motion picture cameras is modular, then I think Sony has embraced it entirely with the F55. 

While F55 Firmware Version 4 doesn't offer as much as V3 did, 4k monitoring over HDMI 2.0 is a welcome addition as it's really the only practical solution at present. 4x 3G-SDI links poses serious problems and Sony is aware of this and has invested substantially in R&D for a 4k over IP - 10 gig ethernet solution

While it's difficult to discern what you're actually looking at in the below image, the 4k SDI to IP conversion equipment was on display at the show. 

If this technology could become small and portable enough that a Quad SDI to IP converter could live on the camera, your cable runs could be a single length of cheap Cat6 ethernet cable to the engineering station where it would get converted back to a SDI interface. This would solve the current on-set 4k monitoring conundrum. In the meantime, there really aren't a ton of options and Sony currently has only two 30" 4k monitors with 4x 3G-SDI interface that could conceivably be used on the set.

The PVM-X300 LCD which was announced last year and already has come down in price about 50%.

And the first 4k OLED, the Sony BVM-X300. While it's difficult to perceive 4k resolution on a display of this size, the image is gorgeous and will no doubt be the cadillac 4k professional monitors once it's out. Sony was being typically mum about the specifics so release date and price are currently unknown. 

Sony BVM-X300 4k OLED Professional Monitor. I apologize for the terrible picture.

Sony A7s Digital Stills and 4k Video Camera

I'll briefly touch base on the Sony A7s as I'm an A7r owner and have absolutely fallen in love with the camera. To those interested in how these camera stack up, the Sony Alpha A7, A7r, and A7s are all full frame, mirrorless, e mount, and have identical bodies.

The A7 is 24.3 MP, 6000x4000 stills, ISO 100-25,600, body only is $1698.

The A7r is the A7 minus the optical low pass filter and higher resolution 36.4 MP, 7360x4912 stills, ISO 100-25,600, body only is $2298.

The A7s is 12.2 MP, 4240x2832 stills, ISO 50-409,600, body only price is $2498. 

If anything, I think the A7s is indicative of an ever rising trend - small, relatively inexpensive cameras that shoot high resolution stills and video. I'm guessing that most future cameras after a certain price point will be "4k-apable". That doesn't mean I would choose to shoot motion pictures on a camera like this. When cameras this small are transformed into production mode, it requires too many unwieldy and cumbersome accessories. The shooter and/or camera department just ends up fighting with the equipment. I want to work with gear that facilitates doing your best work and in my experience with production, this is not repurposed photography equipment. 

Interestingly enough though despite this, the A7s seems to be much more a 4k video camera than a 4k raw stills camera. On the sensor level, every pixel in its 4k array is read-out without pixel binning which allows it to output over HDMI 8 bit 4:2:2 YCbCr Uncompressed 3840x2160 video in different gammas including SLog 2. This also allows for incredibly improved sensor sensitivity with an ISO range from 50 to 409,600. The camera has quite a lot other video-necessary features such as timecode, picture profiles, and balanced XLR inputs with additional hardware. The A7s' internal video recording is HD only which means that 4k recording must be done with some sort of HDMI off-board recorder. 

As is evidence from many wares at this year's show, if you can produce a small on-camera monitor then it might as well record a variety of video signals as well. 

Enter the Atomos Shogun. Purpose built for cameras like the Sony A7s and at $1995, a very impressive feature set. 

Hey what camera is that?

Shooting my movie with this setup doesn't sound fun but the Shogun with the A7s will definitely be a great option for filmmakers on micro budgets. 

One cool and unexpected feature of shooting video on these Sony cameras with the Sony e-mount lenses (there aren't many choices just yet) is that autofocus works surprisingly well. I've been playing around with this using the A7r and the Vario-Tessar 24-70mm zoom shooting 1080 video. The lens focuses itself in this mode surprisingly well which is great for docu and DIY stuff. I have to say I'm not terribly impressed with this lens in general though.

Sony Vario-Tessar T* FE 24-70mm f/4 ZA OSS Lens

It's quite small, light, and the auto focus is good but F4 sucks. The bokeh is sharp and jagged instead of smooth and creamy and it doesn't render the space of the scene as nicely as the Canon L Series Zooms which is too bad. Images from this lens seem more spatially compressed than they should. 

At Sony's booth I played around with their upcoming FE 70-200mm f/4.0 G OSS Lens on a A7s connected 4k to a PVM-X300 via HDMI. I was even less impressed with this lens not to mention quite a bit of CMOS wobble and skew coming out of the A7s. It wasn't the worst I've seen but definitely something to be aware of. This really should come as no surprise though for a camera in this class and even Sony's test footage seems to mindfully conceal it.

Pomfort's LiveGrade Pro v2

As a DIT, I'd be remiss if I didn't mention LiveGrade Pro. 

LiveGrade Pro is a powerful color management solution now with GUI options, a Color Temperature slider that affects RGB gains equally, stills grading, ACES, and support for multiple LUT display hardwares. Future features include a Tint Slider for the Green-Magenta axis nestled between Color Temp and Saturation. Right Patrick Renner? :)

Conclusion 

So what's the next big epiphany? Is it this?

What is Jaunt? Cinematic Virtual Reality.

Jaunt and Oculus Rift were apparently at NAB this year and had a demo on the floor. This writer however, was unable to find it. My time was unfortunately very limited but other than Jaunt and the invite-only Dolby Vision demo, I'm feeling like I saw what I needed to see. What will be uncovered at next year's show? More of the same? Or a few things that are radically new and fresh?

Rec.ommendations for Display Gamma

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Rec.ommendations for Display Gamma

May 12, 2013

Old news really as this white paper from the International Telecommunications Union (ITU) standardizing gamma for reference monitors in HDTV was released in March 2011! But the topic of Gamma Correction as it pertains to Display Gamma is one that comes up constantly in conversation with colleagues in both post and acquisition. So much so that as I was combing through old NegativeSpaces articles detailing monitor calibration, I felt that a post on Gamma for broadcast monitors is one well warranted.

The ITU, which is located in Geneva, Switzerland, is the inernational governing body for broadcast, transmission, and television system standards. And like most international bodies, the ITU has no real authority and can only make rec.ommendations, such as Rec. 601 for digitally encoding interlaced analog video signals, and Rec. 709 for HDTV broadcast which after only a few years of widespread implementation is about to be superceded by Rec. 2020, a guideline for UHDTV, higher than HD resolution television systems (read 4k and beyond).  

So soon? Yep.

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Anyone involved with the creation of motion picture content should be aware of Display Gamma as a factor that has a profound effect on the way an image is perceived by the end user. And one that cannot be controlled by the content creator!

No point in reinventing the wheel here as a wonderful knowledge base is readily available at the excellent site, Cambridge in Colour, a learning community for photographers. This snippet from their article provides the best explanation and examples of Display Gamma I've been able to find. 

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Here's a link to the full article, Cambridge in Colour - Understanding Gamma Correction. Additonally, their article on Input and Output Tone Curves is an excellent companion to this topic. 

Gamma is an inevitable part of the digital imaging process and can mean different things depending on where in the chain we're looking - file gamma, camera, display, etc. But as we see in the above example, what gamma effects is the midtones. That is - grayscale which is neither black nor white but somewhere in-between. In all optical perception, the separation between midtones and black or white is ultimately what defines the contrast. And as we can see in the most simple terms in the examples above, the exact same image seen with various display gammas will be profoundly different. 

This topic is a doozy and one I have no intention of delving too deeply into. To any academic reading this, they will no doubt find what I've written to be overly simplistic and only glossing the surface of a very complex topic. That's ok. There are plenty of great scientific and very thorough bodies of work already out there on the topic. Being a technician for motion pictures that are primarily broadcast bound, my concern is Display Gamma for HD Television Systems. The problem is the current "rulebook" for HDTV, that is Rec. 709, actually makes no mention of gamma. Because of legacy technologies - NTSC, sRGB, and others - we've arrived at a defacto "average" display gamma of 2.2. Despite this number not ever being specified by the ITU in Rec. 709, it is the display gamma you are likely to find on virtually any HDTV found in the home, on laptop and LCD computer displays, and many tablets and smart phones. And again, this number of 2.2 is a ballpark figure with many devices measuring at odd numbers such as 2.15 for the iPad Mini for example. The long and short of it is Display Gamma is one of the most critical components in digital imaging as it pertains to the end viewer experience and one that's in need of a universal standard. 

Enter ITU-R BT. 1886

(Another way these recommendations are listed is ITU-R BT."#", "BT" denoting "Broadcast Television". "ITU-R BT.709", reads "Radiocommunications Sector of International Telecommunications Union Recommendation for Broadcast Television #1886", the truncated version being BT. 1886 or simply Rec. 1886.)

Why this new recommendation? (from the white paper)

"This Recommendation specifies the reference electro-optical transfer function (EOTF) that the 

displays used in HDTV programme production should follow in order to facilitate consistent picture 

presentation. The reference EOTF is specified as a simple equation, with exponent function, based 

on measured characteristics of the Cathode Ray Tube (CRT)."

Because...

a) that reference displays play a crucial role in television programme production as they are used as reference for picture presentation; 

b) that the characteristics of reference displays should be unified to ensure consistent picture presentation of programmes produced for use in broadcasting; 

c) that historically, picture presentation characteristics were determined based on Cathode Ray Tube (CRT) characteristics, and the opto-electronic transfer characteristics were implicitly based on the CRT physical characteristics; 

e) that CRT reference displays are no longer available; 

f) that the electro-optical transfer function (EOTF) of CRT displays differs amongst manufacturers, amongst models, and amongst regions, as well as varying with the settings of contrast and brightness; 

g) that for the consistency of picture presentation, it is desirable that newly introduced display technologies have an EOTF that closely matches that of the CRT; 

h) that the reference EOTF for a non-CRT display has not been defined in any ITU-R Recommendation; 

j) that Recommendation ITU-R BT.709, provides specifications for the opto-electronic transfer characteristics at the source, and a common electro-optical transfer function should be employed to display signals mastered to this format

Buried in Annex 1 (page 2) is this very important bit of business -

γ (Gamma): Exponent of power function, γ = 2.40

As of Rec. 1886, the ITU is now recommending a Display Gamma of 2.4 for reference monitors in HDTV Systems.

But what does this mean for acquistion and post production where our work (for now) will almost universally be viewed on 2.2 displays?

The reality is, if you're monitoring and mastering at 2.4, contrast in these images will always seem slightly lifted on 2.2 displays. So for example, if the room we're coloring in has a Sony OLED using a gamma of 2.4, then our deliverables will look quite a bit different when seen on our client's 2.2 gamma iPad or MacBook Air. Rec. 1886 was needed but is far from universal implementation. Ask many a technician in both the field or in post if they had even heard of it and you would likely hear "no" more often than not. My own personal rule of thumb is that in situations where I'm handling the deliverables myself and those deliverables are for 2.2 displays, I set my monitors to 2.2. When I'm working with a facility and a colorist whose monitor is set to 2.4, then my monitors are 2.4. It's very important to be on the same page with whoever gets the stuff next and it will be different from project to project. The Sony OLED's fortunately have several choices for User Display Gamma which have made these monitors indispensable tools in today's digital imaging workflow chaos. 

At the end of the day, Rec. 1886 is just that, another rec.ommendation, but a step in the right direction.

UPDATES:

My Wireless HD Video article (Cutting the Cord) has been updated with several more systems as per reader suggestions. I got great feedback on this post and the content was improved because of it. Thanks for that. I truly appreciate it and makes the hours I spend researching and writing a blog post totally worth it. 

The new site is coming along great albeit terribly slow. Working TV hours, I have to be realisitic about just how long these projects take. That said, If I can go live with the new version before 2014 shows up, I'll be feeling great. I've been writing this site in the form of HD Cinema on Blogger since 2007 and on this domain since 2010. For better or for worse, I can't shake this project and it's something I'll probably continue to do for as long as I'm involved in this business. Looking forward to getting its next iteration out there. 

NAB 2012 - Round Up

NAB 2012 - Round Up

I suspected that this year's show wouldn't be as overloaded with new product as last year because most of the major players have already rolled out the flagships that will carry them for the next few years. I found this to be somewhat the case but not entirely as there were definitely a handful of "show stoppers" on display. The emphasis this year seemed to be much less on new, groundbreaking wares and more "this is what we're working with now, and here's how we can do it better." 

While NAB is in many ways a portal of things to come, this year there were far fewer 3D announcements and a lot more emphasis on 4K which is evident in the current market as well. 3D has struggled to gain much, if any, traction outside of theatrical content and the resolution war is heating up now that all the major manufacturers are, or will be (IBC is next), intro-ing cameras offering greater than HD resolution. This is interesting because it's really not much different than the megapixel war with consumer digital cameras. Resolution while incredibly important is still relative to optics, image processing, presentation, and many other factors. Bigger isn't necessarily better though it's obviously a huge marketing opportunity for these vendors.

Maybe my interests have shifted somewhat as my market, broadcast bound projects, has decidedly settled on the Alexa for now. Because of this my energies are very tied up with solutions for that platform. That said, I didn't spend 3 days at the show exclusively checking out new cameras and hardware but spent much of that time researching workflow and archival solutions and demoing tons of new options for creating on-set deliverables, a topic I've covered at length on this site.

What was really excellent though wasn't all the new gack but the opportunity to meet in person so many people I've been in correspondence with. That's what's great about NAB - getting all these professionals from various facets of the industry together in the same location and the exchange of ideas and information that results. it's inspiring and I left Vegas feeling optimistic about the business and where it's going. 

Quick note, what I had on hand to shoot stills with this year was the trusty Leica M9 w/ Summilux-M 35mm Lens. My favorite camera in the world but defintiely not the best choice for shooting product closeups so I'll apologize for the the uninspired photographic component of this post. 

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ALEXA. I was pleased to see Arri announce some very nice new features. Nothing earth shattering, but quietly useful. 

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4:3 Sensor no longer exclusive to Alexa Studio:

You can now purchase an Alexa Plus with a 4:3 sensor in it. You cannot upgrade your existing camera to the new sensor which is certain to sour a few owners. However, this is nice because the Alexa Studio is a hefty rental and as neat as it is, I'm not entirely sold on the optical viewfinder. I'm not a camera operator though and a handful of my colleagues are really into it. I can definitely see the appeal. It will be great to have a more cost effective rental option for anamorphic capture or simply recording a big old square raster with spherical lenses for VFX work. The flexibility of the Alexa system continues to evolve along with the market. Ryan Koo wrote a good article on the topic >>>

2K ProRes Recording:

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Existing 16:9 Alexa sensors will soon be able to record to SxS cards in ProRes 4444 or DNx RGB at 2K resolution, 2048x1152. The new 4:3 sensor will be 2048x1536. Not a ton of extra resolution but appealing nonetheless. Also on the horizon - new debayer algorithm for improved sharpness and real time ArriRaw playback out of ArriRaw Converter.

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Also at Arri's booth, Pomfort was there demoing their solution for Alexa color management, LiveGrade.

Pomfort's Patrick Renner

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I've written about this software at length and have been a beta user since day one. It's really come a long way and now that CDL and Pre or Post Linearization Color Correction has been implemented, LiveGrade is a legit on-set color management solution for any number of cameras. 

I think there is such a plethora of great NAB coverage I'm not going to spend the time creating a massive post covering all the big beats like I did last year. Here's a few things that stuck with me though - 

BLACKMAGIC DESIGNS:

I'm pretty excited about Resolve 9 but interestingly enough, this is the talk of NAB 2012 - the Blackmagic Cinema Camera aka "My First 2K", a $3000 camera that comes with $1700 of freebies (and I mean that in the MOST non-condescending way. I'm actually quite interested in this camera.. but c'mon look at it.. ViewMaster!)

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One thing that no one is talking about with this camera is that the sensor is quite small by today's standards, a bit more generous than Super 16. The mount is EF and these still lenses are going to be quite telephoto on this small sesnor. 3x more telephoto in fact so that super wide angle Canon 8mm is going to be about a 24mm in Full Frame terms. The other thing is the practical resolution of a Bayer pattern chip at 2432x1366 after demosaicing is a bit less than 1920x1080 with chroma subsampling around 4:2:0. That's just the nature of debayering but it does offer very robust recording formats, 12 bit Raw and Log encoded ProRes 4444 and DNx RGB. 

Resolve 9

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The users spoke and BMD clearly listened. Resolve 9 is now a full fledged dailies solution with the inclusion of audio pass-through and syncing, burn ins, super clean interface and media management, and intuitive new toolset. No word on whether the dailies component of 9 will be available in Lite or whether Lite will even continue to exist. I'm guessing you're going to have to shell out $1000 to have access to the new features which fair enough. Or you can just buy their camera and get it for free ;)

On the topic of dailies and on-set deliverables -

Everyone is getting into this game now. Assimilate was showing Scratch "The Next Thing" (working title) which is looking more powerful than ever and in my opinion Lab still offers the best cost to value ratio and user support. YoYotta was demoing realtime F65 rendering with Yo Dailies, ColorFront introed a low cost version of On-Set Dailies called Express Dailies, Filmlight has their low cost version Baselight Transfer, Adobe SpeedGrade CS6, etc. Not to mention a handful of software startups with their own offerings. Price tags on these wares run the gamut of course and each one offers its unique take on the complex problem of creating a dailies pipeline. Now that there are so many options, in my opinion the true separating factor will be support. The importance of having an actual human being to communicate with for troubleshooting, software customization, and feature requests can't be understated. Among this crop, some definitely understand this whereas others, maybe not so much. 

On a software related note - Autodesk Smoke all-in-one editing and effects package now for Mac. $15,000 $3500. Yet another once nearly unattainable pro tool looking to go mass market through aggressive pricing. 

SONY:

4k projection of a variety of material from the F65; all manner of conditions and mixed lighting. It was very good to see what this camera is actually capable of and it turns out, the potential is enormous. 

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4k can only be fully appreciated in a proper 4k projection. It's difficult to gauge the extra resolution on a HDTV or even one of the smaller 4k LCD displays that were floating around the show. Suffice to say, the image quality is remarkable. 

4k Stitch View:

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This is a very interesting application of 4k technology. 2 F65's side by side, both rasters are seamlessly stitched into one 8k picture that can you can pan and tilt around in realtime with no resolution loss until you get to 1080. It's applications like this, an unintended useful outcome of the technology, that really excites me about all this stuff. I think this technological renaissance we're experiencing in motion pictures can and should extend far beyond the realm of film/tv.  

Sony NEX-FS700:

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Everything about this has me scratching my head - from the form factor, to the generous specs (btw 250 fps at 1080p), the TBD 4k Raw recording, to the price ("less than $10,000). It's an odd one but it's a potentially very cool imaging machine nonetheless. 

CANON:

Canon EOS-1D C

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I'm way more excited about this than I thought I would be; the specs are out of control and the images coming out of the camera are really impressive. This is a true digital stills and motion picture camera. It's got the form factor of a SLR but all the video features you could ask for - clean output, multiple resolutions and sensor windows, multiple compresson schemes, etc. The 4k video isn't raw but is compressed to 422 at 500 Mbps and written out to compact flash. I didn't see any interface on the camera other than HDMI so I'm assuming a 4k raw recording via transport stream isn't possible. Regardless, I think this is THE camera for someone looking to do both high quality stills and video with one machine and not looking to spend a fortune on peripheral equipment. 

This cracked me up so I took a picture -

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ISO 204,800! On the monitor the video was looking super clean at 1600 but these days that isn't as special as it used to be. 

Canon C500:

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I think where the C300 was lackluster, this camera brings it. No one seems to know how these 4k streams will be recorded quite yet but Convergent Design is ready to accomodate whatever with the Gemini Raw. All these cameras, it's a little overwhelming. I think with all of these new acquistion options, a universal workflow is going to have to emerge or anything that comes out trying to reinvent the wheel is going to sunk before the ship even sails. Once again, we've just been spoiled by the ease of the Alexa. For large scale productions requiring a fast turnaround, vendors offering up something new need to make it as painless as possible or it's going to be a tough sell.

PANASONIC:

Behind glass and very difficult to photograph was this.. 4k "Varicam" Concept Camera.

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It's modular and comes in pieces like the EPIC and it's about the same size. Not much info to be gleaned other than AVC Ultra codec recorded to P2 Micro cards which are high capacity SD cards encased in stainless steel or some kind of tough alloy and the 4k recording is not Raw but rather Linear RGB. I'll reserve judgment but my instincts are leaning towards, "Too little. Too late."

SONNET AND THE TOPIC OF "MAC EXPANSION":

The consensus at the show regarding Apple's commitment to the pro market was grim to say the least. Even the future of 17" MacBook Pro has been called into question... I'm seriously about to start stockpiling computers. But you never know with Apple and that's the thing. They could announce something tomorrow and this discussion would be over. One has to maintain a cautious optimism with Apple products which is why I haven't started my stockpile just yet. I try and get as much mileage as I can on-set with 17" MBP's. I'll bring a tower out if I have to but my M.O. is usually to try and keep a small footprint and do a lot with a little. That said, I'm very excited about some of the stuff Sonnet is working on. Like the RackMac 1U shelf for Mac Mini's!

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And this kind of blew me away.. xMac mini Server

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xMac™ mini Server 1U Rackmount PCIe 2.0 Expansion System With Thunderbolt™ Ports

Sonnet’s Xmac™ mini Server (previously known as RackMac mini Xserver) 1U rackmount PCIe 2.0 expansion system with two Thunderbolt™ Ports mounts a Mac® mini inside a specially designed enclosure that also contains two x16 (x4 mode) PCIe 2.0 slots, a 150W power supply, and an installed Gigabit Ethernet card. This system enables users to plug in two PCIe 2.0 adapter cards (one half-length and one full-length) to slots connected to the Mac mini via locking Thunderbolt cables while allowing the connection of additional Thunderbolt peripherals to the daisy-chain Thunderbolt port.

A powerful and expandable computer that fits in your rack? This might be it. If Apple jettisons the Mac Tower, maybe they'll come out with a suped-up Mac Mini. Drop it in something like this and you're ripping. At least in theory ha.

Echo Express Pro Expansion Chassis for PCIe

These are a nice size.

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The Magma Thunderbolt ExpressBox 3T is a similar solution but it's a monster. The thing holds 3 PCie cards so it's nearly the size of a tower. You could get to a certain point where you're trying to make a laptop into something that it's just not. Is it worth it and is it really even feasible? At any rate, modularity is now the name of the game and I like to see lots and lots of viable options. 

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AND ONE LAST THING:

I'm really running out of time for this post but this an item that's very cool and under the radar that I wanted to write about -

AXIS1 Single Channel Wireless Lens Control System:

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This impressively machined motor can be used for focus, iris, or zoom and the control is very nuanced. The range is similar to what you would get with a Preston. These are produced by a gentleman in the UK named Peter Hoare and the kit goes for about $5000. I've been looking for a solution for wireless Iris control and a couple of these might be it. 

That's all I've got for now. I'll try and revisit this post at a later date.